SABC has issued a new Vacancy for the position of Marketing Manager. They are accepting Online Applications for Marketing Manager Jobs at SABC until 8 January 2024. Applicants having the proper degree are called out to Apply for the available positions.Â
We would like to inform all the candidates that the current Job is available in the Group Corporate Affairs & Marketing Division. This is a great opportunity for individuals looking for a good career choice in this sector. We encourage all eligible candidates to Apply for Marketing Manager Jobs at SABC.Â
Job OverviewÂ
Position:- Manager Marketing Radio
Report Line:- Head:Â Marketing
Division:- Group Corporate Affairs & Marketing
Scale Code:- 130
Position ID:- 60017578
Duties And Responsibilities
For the job of Manager Marketing, candidates need to perform the following duties and responsibilities.Â
DEVELOP AND IMPLEMENT MARKETING STRATEGY
- Support the development of the Integrated Marketing Strategy
- Develop and implement Radio strategic marketing and brand plans, to retain market share leadership for Radio.
- Develop and implement trade and consumer strategy for Radio stations.
- Develop and implement a transversal Radio marketing strategy.
- Use research to Identify marketing opportunities for the collective Radio brands by identifying consumer requirements; defining markets, competitors’ share, and competitors’ advantages and weaknesses; and forecasting projected business.
- Together with media relations drive constant publicity around SABC Radio.
 OPERATIONAL RESPONSIBILITIES
- Communicate and liaise regularly with all Radio marketers to ensure effective alignment with organization marketing imperatives
- Enhance communication, awareness, and buy-in for the radio portfolio among internal and external stakeholders
- Support radio platforms in planning, developing, implementing, and evaluating advertising, merchandising, publicity, and trade and consumer promotion programs.
- Interact with the internal service providers and ensure alignment with specific marketing strategies.
- Manage, maintain, and expand customer relationships, exploit specific needs, and anticipate, and explore new opportunities.
- Collect, analyze, and present marketing information to management.
- Interaction with radio sales to ensure that any transversal Radio product campaigns run smoothly
 FINANCIAL MANAGEMENT
- Planned, determined, managed, and ensured cost-effective utilization of the marketing budget.
- Identify and exploit alternative revenue streams.
- Accountable for all Marketing-related events and execution thereof.
REPORTING AND DOCUMENTATION
- Provide monthly and quarterly reports
- Post-campaign and events analysis reports
- Maintain and update the electronic and manual filling system
LEADERSHIP AND PEOPLE MANAGEMENT
- Effective implementation of Performance Management System following organizational policy and procedures
- Manage adequate staffing for workload and effective leadership (leave Management).
- Effective briefing and communication with department staff
- Personal Development Plans (PDP) for all staff members
- Provide direction on the retention and attraction of staff
- Individual coaching and mentoring conducted on an ongoing basis to meet performance needs
- Transfer of skills in line with succession planning best practices to the team.
Requirements To Apply For the Job
The basic requirements to be eligible to Apply for the Marketing Manager Job are discussed below.
QUALIFICATIONS
- National Diploma/ Bachelor’s Degree (NQF6/7) in Marketing/Communications/ Media Studies/ Public Administration
EXPERIENCE
- 7 years experience in the broadcast industry and 3 years should be at the supervisory level.
KNOWLEDGE
- Understand policy, SOP, and procedures relating to the radio industry
- Stay abreast of industry trends.
- Development of strategy
- Understanding the Public Finance Management Act
- Understanding of Marketing
- Brand campaign execution to achieve strategic imperatives
- Understanding of the radio industry
- Understanding of digital platforms
- Driving License
Important Links
This section includes all the important links related to the Marketing Manager Jobs at SABC.
APPLY NOW FOR THIS JOB
How to Apply For This Position?
Interested candidates can Apply for the Marketing Manager Job by visiting the Official Career Portal before the deadline for Job Vacancy. The step to step process to Submit Online Applications for available positions can be accessed by clicking on the Apply Now button available above.